I was in the laundry when the owner introduced me to Maurizio wearing my Evisu jeans. “He made those”, he said. “I bought three pairs for fear of not finding them anymore”, replied Maurizio. It ended being little more than small talk.
Years went by, until a phone call. Maurizio had just joined Levi’s, when he asked me: “What do you think, are you jumping on board?”. That’s how Levi’s XX came to be.